communicode realizes new Hannah Montana microsite

The company Deichmann commits up-to-the minute testimonials for its shoe collections on a regular basis. Since the beginning of  April,  Deichmann’s programme includes the collection of the young actor Miley Cyrus, who has gained fame through the popular Disney TV production “Hannah Montana”. communicode realized the new microsite for the company, which is exclusively devoted to the young star and the television series.
communicode had been given the task of generating an independent microsite, which focuses on the own collection of the testimonial. Apart from the visual creation of the website and the comprehensive presentation of Hannah Montana, communicode also provided a website with a modern and punchy text, which is aimed in particular at the young upbeat and peppy orientation of the website.

A particular highlight of the microsite is the competition “Create your own shoe” , whereby creative minds can produce their own Hannah Montana trainer via a Flash configurator. The shoes, once created, can be saved and made available to the community for judging. The shoe, which receives the best mark, is the winner and will be exclusively produced by Deichmann. The project has been realized on the basis of the Open Text Management Server; the latest design standards such as  XHTML, Flash and CSS provide fast page display and easy maintenance by the company’s editorial members. 

communicode has been responsible for the company’s website since 2003. Apart from strategic consultation and media planning communicode also assumes the visual and technical implementation of the main site for Deichmann as well as various microsites of testimonials such as  Yvonne Catterfeld, the Sugababes or the Pussycat Dolls. In its capacity as a competent service provider, communicode is also active in the areas of Product Information Management, Content Management and eCommerce. Based on the long-term cooperation with the client, Deichmann once again decided in favour of communicode in order to be able to benefit from the comprehensive know-how of the eBusiness service provider.

Further information and contact:       
communicode GmbH & Co. KG
Axel Helbig
Rellinghauser Straße 332
D-45136 Essen
Tel: +49 (0)201/84 188 188
Fax: +49 (0)201/84 188 199
Email: pr@communicode.de